GPPI Portal Profile · 2025
LOKALEBASEN.DK ApS
Provide a complete, up-to-date and independent overview of all commercial leases in Denmark, free to tenants, while giving landlords and brokers high-intent leads, wide marketing...
Last updated: 2026-01-09Confidence:MediumSources:GPPI researchPublic information
Informational profile summary based on GPPI research and public information. Not legal, financial, or investment advice.
Key takeaways
- 1.Positioning: Provide a complete, up-to-date and independent overview of all commercial leases in Denmark, free to tenants, while giving landlords and brokers high-intent leads, wide marketing...
- 2.Marketplace model: B2B two-sided lead-generation marketplace with SaaS/data-enabled features.
- 3.Monetization: Paid property listings and exposure packages for landlords and brokers, Premium advertising and featured placements in search/list views, with city-specific pricing for top placements,...
- 4.Product emphasis: Search interface with both basic and AI-driven search, including rich filters by location, type, size and rent, Support for multiple asset classes: office, serviced offices/office...
- 5.GPPI lens: assessed across Listing Quality, Discoverability, Market Experience, and Product Innovation (full index access for verified operators).
GPPI Answer Box: LOKALEBASEN.DK ApS
A quick reference.
- -Geographies served: Denmark (nationwide, with regional sub-portals such as Greater Copenhagen, Jutland regions, Funen, Zealand), Indirectly connected to international markets via sister brand MatchOffice.
- -Marketplace model: B2B two-sided lead-generation marketplace with SaaS/data-enabled features.
- -Primary monetization: Paid property listings and exposure packages for landlords and brokers, Premium advertising and featured placements in search/list views, with city-specific pricing for top placements (+3 more).
- -Product emphasis: Search interface with both basic and AI-driven search, including rich filters by location, type, size and rent, Support for multiple asset classes: office, serviced offices/office hotels, coworking, warehouse/production, retail, parking, meeting rooms, investment and other commercial properties, Saved favourites and comparison lists to evaluate multiple listings (+7 more).
- -GPPI lens: Listing Quality · Discoverability · Market Experience · Product Innovation.
At a glance
Domain
lokalebasen.dk
Headquarters
Rosenørns Allé 29, 1970 Frederiksberg C, Denmark (historic: Svanevej 22, 2., 2400 København NV)
Founded
2008
Core market
Denmark (nationwide, with regional sub-portals such as Greater Copenhagen, Jutland regions, Funen, Zealand)
Geographies served
Denmark (nationwide, with regional sub-portals such as Greater Copenhagen, Jutland regions, Funen, Zealand), Indirectly connected to international markets via sister brand MatchOffice
Marketplace type
B2B two-sided lead-generation marketplace with SaaS/data-enabled features
Monetization
Paid property listings and exposure packages for landlords and brokers, Premium advertising and featured placements in search/list views, with city-specific pricing for top placements (+3 more)
Ownership
100% owned by HØYRUP HOLDING ApS; ultimate beneficial owner Jakob Dalhoff; privately held with no disclosed institutional investors
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Overview
Business model
Monetization signals
- 1.Revenue stream: Paid property listings and exposure packages for landlords and brokers
- 2.Revenue stream: Premium advertising and featured placements in search/list views, with city-specific pricing for top placements
- 3.Revenue stream: Data and analytics monetisation via the Erhvervsleje+ product (in partnership with Estaid)
- 4.Revenue stream: Paid legal and workflow tools such as the Erhvervslejekontrakt generator (flat fee per contract)
- 5.Revenue stream: Potential referral or partnership revenue from service providers (e.g. moving services) and cross-sell into sister brands like MatchOffice
- 6.Pricing model: Free for tenants; landlords and advertisers pay for listings, premium placements, and selected data/contract services. Pricing for featured slots is transparent (e.g. 3,750 DKK for top-of-list in major cities, 1,750 DKK elsewhere), while core listing packages are likely tiered and negotiated.
Product and technology
Product signals
- 1.Search interface with both basic and AI-driven search, including rich filters by location, type, size and rent
- 2.Support for multiple asset classes: office, serviced offices/office hotels, coworking, warehouse/production, retail, parking, meeting rooms, investment and other commercial properties
- 3.Saved favourites and comparison lists to evaluate multiple listings
- 4.Email search agents that notify tenants when new matching listings are published
- 5.Lead forms and contact workflows connecting prospective tenants directly to landlords and brokers
- 6.Virtual tours and interactive media on selected listings
- 7.AI / ML usage (publicly described): AI-supported search (AI-søgning) to improve matching and query understanding on the listings, Use of third-party analytics and tagging (e.g. Google Tag Manager) for behavioural insights; potential internal modelling for lead scoring and rent analytics through Erhvervsleje+ (largely in partnership with Estaid).
FAQ
What is GPPI?
The Global Property Portal Index (GPPI) is an independent research framework that tracks how real-estate marketplaces evolve across Listing Quality, Discoverability, Market Experience, and Product Innovation.
What does this portal profile include?
This page is a public GPPI portal profile snapshot: an overview of the portal’s positioning, marketplace model, product signals, and monetization approach. It is designed for clarity and comparability, not as a financial or investment recommendation.
How do portal operators update or correct the profile?
If you represent this portal, you can claim the profile to submit verified updates (ownership, markets served, product capabilities, and trust/compliance practices).
Do you publish raw GPPI index scores?
GPPI does not publish raw underlying scoring inputs on the public site. Where available, deeper index views are shared with verified operators and partners.
Data note and citation
This GPPI portal profile is an analytic summary prepared from GPPI research inputs and public information. Some details can evolve over time.
- -If you cite GPPI, reference the portal name, market, and the snapshot date shown on this page.
- -We do not publish raw underlying scoring inputs on the public site.
- -To submit corrections or verify details, use the claim/update link below.
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